Blog post looks at the GA 4 custom audiences and the differences between Temporarily Exclude Users vs Permanently Exclude Users.
All tagged google analytics app plus web
BigQuery for Google Analytics App + Web: Get User Counts By Date Between Two Fixed Dates
BigQuery example to extract Google analytics app plus web User counts by date between two fixed dates.
Setup Scroll Tracking in Google Analytics 4 property Through Google Tag Manager
This blog post looks at the enhanced measurement model within GA App + Web and why the default ‘scroll’ event in Google Analytics App + Web property will not contain the scroll threshold details.
Custom Parameter Tracking + Goal conversion setup: Google Analytics 4
This blog post looks at setting up event custom parameters in Google Analytics 4 and how the goal setup is different from Universal Analytics.
BigQuery ML: Time Series Forecasting Using Google Analytics App+Web Data
Blog post looks at examining the forecasting a time series for user values for a sample GA App+Web property using BigQuery and Data Studio
Why Won't Users Counts Match - Google Analytics 4 vs Universal Analytics
Blog post looks at comparing Users metric between Google Analytics 4 vs traditional Google Analytics report interfaces why the numbers for users won't match.